Rideshare drivers are the new heroes of transportation all across the globe. They transport millions of commuters to millions of destinations in hundreds of countries around the world.

If you drive rideshare, you are part of the emerging and increasingly prosperous gig economy. There is one thing you might not know though; that you can earn more than you are now without doing anything extra. You can get passive income coming in every month with no stress.

The way to do this is to sign up with one or more rideshare advertising companies. Tappin X and many other advertising platforms play in this new and fast-growing space. This article will look at Tappin X and another rideshare advertising platform, Play Octopus. Stick around if you want to learn how to make passive money from rideshare driving.

Rideshare Advertising: How It All Started

Rideshare is the new way to get around in many cities across the world. It is easy to use and it is usually very convenient. The introduction of the rideshare concept has disrupted the transportation industry. This has been seen throughout the world.

This fledgling industry has birthed other industries. These thrive on the infrastructure provided by rideshare. One of these is rideshare advertising. It is one industry that is doing well and has grown exponentially over the past few years. It leverages the large number of rideshare drivers, cars and riders.

Advertisers have identified a gold mine here and they are not letting it go. Rideshare advertising is a valid alternative to other, more traditional forms of advertising. It is very easy to set up and allows you to create targeted ads that reach the right audience. There are also several ad format options available to advertisers. If you are an advertiser, it provides a wide range of choices on how you can display your message to your audience.

As a driver, it offers you an opportunity to earn extra passive income. This is apart from the regular money that you earn from driving your rideshare company of choice. You can still make even more when you sign up on a rideshare advertising company. You do not need to do more work, just keep picking riders like you normally do and you can earn a little extra on the side.

This is the smart way to earn, drivers everywhere are getting right on board. You can potentially earn hundreds of dollars on top of your regular rideshare income every month! What are you waiting for then? You should get on board!

Before going further, let’s take a look at the different types of rideshare advertising options available. You’ll learn how things work in more detail. Then, you’ll have the information you need to determine which ones would work best for you.

Rideshare Advertising: What Are The Different Types?

You already know rideshare advertising is the new and big thing in the advertising world. It is a fast-growing industry with lots of potential. Now, there are different forms that advertising in rideshare can take. Choosing one to work with can be a little confusing at first. But, once you know what each option entails, you can make an informed decision.

There are two broad types of rideshare advertising. Their categories are based on where the advertising is placed on the rideshare vehicle and who the ads are targeting.

On-Car Advertising

The first classification includes ads that are placed on the car. These are fall under On-Car advertising. These are mainly meant for people outside the rideshare vehicle. This includes passers-by or people riding in other cars. This could be a very effective advertising tool. Here are the different ways this type of rideshare advertising can be set up:

Car Wrapping

This is an on-car rideshare advertising method that is quite popular in some cities. The rideshare advertising company covers your rideshare vehicle in decals with ads on them. This gives a whole new definition to moving billboards.

You can decide how much of your car you want to be covered by the ads. You could have your whole car covered, half, or even less than that. The advertising company will foot the bill for the car wrapping. After having your car wrapped, you start earning passive income as you drive around.

The best part is that you can have the wrapping removed any time you want if you decide not to continue. Drivers have been known to earn a few hundred dollars monthly with this rideshare advertising method.

Wrapify and Carvertise are great examples of rideshare advertising companies that run this model. It is important to note that there are regulations in some cities about putting ads on cars. You should make sure that it is legal to do so in your city before you get your car wrapped. You do not want to be hit with heavy fines because you didn’t do your homework.

Rooftop Video Screens

This is another form of on-car rideshare advertising. It involves installing a large video screen on the roof of your car. This screen is usually connected to your battery and is easy to install. The rideshare advertising company usually pays for the installation. You can also have the screen removed any time you want.

Once you are all set up, you can start earning passive income by driving around as you would normally do. As you drive, the screen on your car will show targeted ads meant for people around your car. You can earn some cool extra cash with this method, sometimes even up to $300 monthly.

Firefly is a great place to start if you think this form of rideshare advertising is for you. You should also make sure that there are no rules against placing screens atop your car in your city.


This method works like car wrapping. The rideshare advertising company installs stickers showing ads on your car. You earn as you drive around town sporting the stickers.

This is a simple and easy one and could be perfect for you if you want a more understated on-car advertising option.

In-Car Advertising

Another option open to you as a rideshare driver is In-Car Rideshare advertising. Here, the ads are placed inside your car and are specifically targeted to your riders.

There are several companies that play in this space and many of them bring their own unique take on how it should be done. But the majority use a screen placed somewhere riders can see them. These screens play a series of ads that can be geographically targeted. If this is for you, there are some great companies that you can join.

TappinX, Vugo, Surf, and Cargo are only a few of the reputable in-car advertising companies around. The company provides the screen (usually a tablet). Once you sign up, you will have access to your own personal dashboard where you can track your earnings. You earn as you drive and your riders interact with the ads showing on the screens.

Do Rideshare Companies Allow Rideshare Advertising?

This is a valid question to ask if you are considering joining any of these platforms. This question also has a pretty simple answer, the short form is that yes, you can advertise with your car. Rideshare companies view rideshare drivers as independent drivers. This means drivers are not entitled to some benefits like healthcare, minimum wage and so on. But, this also means the rideshare companies cannot tell you what to do with your car. So, you can indeed advertise with your rideshare vehicle if you are driving for Uber, Lyft, or any of the others.

Before you join any rideshare advertising agency, you should do some research into what is allowed in your city. There are some state laws that prohibit some forms of rideshare advertising. Others are fine with rideshare advertising. But, they may prohibit advertising certain products like alcohol, cigarettes and so on. It is a good rule of thumb to make inquiries and make sure you are on the right side of the law.

Tappin X Vs Play Octopus

What is Tappin X?

Tappin X is a reputable rideshare advertising company that specializes in in-car advertising. Are you an Uber or Lyft driver looking to join a rideshare advertising platform? Tappin X is one of the best out there. You can make money doing something you are already being paid to do.

Tappin X pays you for running ads in your rideshare vehicle while you are on trips.

How Tappin X Works

Tappin X is a simple platform to use and the signup process is easy to complete. To get started, go here and fill the registration form. When you are done, you will be provided with a tablet if you don’t have one. You can then install the tablet in your car. Tappin X will also provide you with a headrest mount to use for installing the tablet.

Once you are done, you only need to sign in on the tablet and start driving and earning. You earn tokens as your riders interact with the ads playing on the tablet screen. You also have access to a central dashboard where you can easily view how you are doing. Everything is transparent.

How Much Can You Earn On Tappin X?

Earning on the Tappin X platform is easy and straightforward. Your money keeps accumulating as you go about your regular rideshare driving activities.

At the end of the day, you can check how well you are doing on your personalized dashboard. At the end of a month of driving, you can cash out your earnings and have it sent to your bank account or PayPal account. It is that simple.

You can earn about $200 monthly on this platform if you are able to work for an average of 25 hours weekly. There is an even easier way to make more money on Tappin X. This is through what is called the Tappin X referral Bonus.

Here is how the Tappin X referral system works:

You have a referral code that you can use to invite up to 5 other rideshare drivers to join the platform. If you can get them to register and start earning on the platform, you get paid 10% of their monthly income. Add this bonus to your own Tappin X earnings and you are going home with a nice sum monthly.

Play Octopus

Play Octopus is another in-car rideshare advertising company. They’re running a model that is a bit different from others. If you drive for Uber or Lyft, this is another company offering you an alternative way to earn extra passive income.

Play Octopus is leaning more towards the entertainment side of things. The company is an entertainment-based game company that created something for rideshare drivers. With Play Octopus, the rider benefits as well as the driver.

How Does Play Octopus Work?

Like Tappin X, you can get a tablet from Play Octopus to get started. Games are loaded on those tablets that your riders can play and earn money on. Here is the catch. Ads are playing in-between those games, so you also get to earn as your riders view those ads.

The tablets are free and the company will install it for you. They will even give you a mount to install it and free LTE data. To keep the equipment, though, you need to complete at least 100 trips every month. If you drop below 100 trips any month, you will have to return the tablet and other equipment.

The games on the tablets are simple games like Trivia, Photo Hunt and Speed Match. During the ride, the rider in your car can play these games and try to earn a high score. The scores are recorded throughout the day for all the players from your car. By midnight, the player with the highest score gets a $25 Amazon Gift Card.

You are not left out either as you also get to earn passive income as your riders play those games. The service is only available in a few states and cities in the US, including New York, Baltimore, Houston, Washington DC, and a few others at the moment.

How Much Can You Earn With Play Octopus?

You can earn up to $100 per month just for letting your riders play games on your Play Octopus screens. In addition to this, one of the ads that your riders will see is one that encourages them to tip you. Of course, this does not guarantee that they will, but a subtle reminder sure doesn’t hurt.

You can also earn even more money from referrals. For every driver that you refer to join the Play Octopus network, you receive $25. Be sure to ask any new driver you refer to use your unique referral link when they are signing up.

Play Octopus uses a points system to calculate your earnings, and you get paid at the end of the month. You get a point for every ride you complete and half a point if your rider plays one game. The more games your rider plays, the more you earn. When you are up to a total of 250 points, you are paid $25. This amount is transferred to your account every month.

Tappin X Or Play Octopus, Which One Should You Work With?

Tappin X and Play Octopus both operate in-car rideshare advertising. This means that you cannot work with both platforms at the same time. The truth is, both platforms are legit and offer rideshare drivers an opportunity to earn passive income without doing any extra work.

But, on a closer level, some drivers may prefer Tappin X to Play Octopus because of the unique advantages Tappin X offers. One of such is flexibility and freedom. Play Octopus requires drivers to complete at least 100 trips in a month before they are allowed to keep their tablet and other equipment. Tappin X doesn’t give drivers any targets to meet, so you are under no pressure to deliver. That freedom can be refreshing and make a big difference.

Second, Tappin X pays you a recurring 10% commission of the earnings of other drivers you referred to the platform. That is an amazing offer that is difficult to match. They do this because they want the best for their drivers. If you’d like to sign up with Tappin X, click here.

If you are interested in joining Play Octopus, you can sign up here.

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